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The Harvard Business Review is like the cousin to The New York Times The Harvard Business School publishes this monthly periodical, which has a circulation of approximately 240,000 and which has earned such esteemed recognition as that bestowed on the magazine as a finalist in the General Excellence category of the National Magazine Awards (a competition focusing on periodicals with a circulation of between 100.00 and 250,000 and honoring what press release writer Jim Aisner cites as “effectiveness with which writing, reporting, editing, and design all come together to command readers’ attention and fulfill the magazine’s unique editorial mission.”
Given the criteria, it makes sense that The Harvard Business Review places high in this and other awards and recognition arenas: in each issue, delivered monthly, readers can consult Communications; Finance and Accounting; Global Business; Innovation and Entrepreneurship; Leadership; Management; Organizational Development; Sales and Marketing; Strategy; and Technology and Operations sections.
With mass appeal and insightful coverage, The Harvard Business Review offers its readership such dynamic and efficacious articles as “Breakthrough Ideas for 2006: The Why, What, and How of Management Innovation; What Executives should Remember;” special issues including best-selling articles like “Organizing for Innovation: When is Virtual Virtuous?”; and even back issues featuring such areas and components of current interest as the Top-line Growth, Managing Yourself, and Innovative Enterprise…issues.
A wholly owned, not-for-profit endeavor, The Harvard Business Review also offers itself, in eleven translated editions, as well, to business educators who can plot courses around the magazine—using the divisions of emphasis that include Accounting and Control; Business and Government; Competitive Strategy; Entrepreneurship; Finance; General Management; Human Resources Management; Information Systems Management; Organizational Behavior and Leadership; Service Management; and Social Enterprise and Ethics as the base text for their business curricula design and development. Educators access The Harvard Business Review to implement school cases, Harvard Business School exam replicas, and cutting-edge materials for undergraduate, graduate, and executive development courses.
The Harvard Business Review reaches a wide-ranging demographic (of college-educated male and female readers between 18 and 55+); The HBR appeals to the business cross-section of corporate executives; and The Harvard Business Review, catering to and concerning the motivators, the innovators, the leaders, and the motivated learners of today, makes a mission of informing and entertaining with the best practices of the business world.
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